Keyword Research Plumbing

Top 31 Best Plumbing Keywords in 2024

Looking for the best plumbing keywords to drive revenue and grow your business? Discover the top 31 plumber keywords for PPC, Google Ads, and SEO!

Share this post:

Table of Contents:

What are the best plumbing keywords in 2024?

When it comes to your plumbing business, the battle isn’t just against clogged pipes or leaky faucets. It’s also about making sure new customers can find your company when they’re searching online for your services. But how can you ensure potential customers will even be able to find your services? By leveraging the top plumbing keywords throughout your digital marketing initiatives!

Think of plumbing keywords as your secret weapon to online advertising. By strategically implementing these keywords, you can dominate the search results for your industry and bring a steady flow of new traffic to your business. Find out which keywords can yield the greatest results. Check out the list below for the top 31 most popular plumber keywords for SEO, Google Ads, and PPC.

Types of plumbing keywords

Plumbing keywords can be categorized into different groups, each group targeting a specific stage in the customer journey. Here are the different types of plumber keywords and a few examples of each to give you a better idea of what keywords will work best for your business:

Broad keywords:

  • Plumbing
  • Plumbers
  • Plumbing contractors

Service keywords:

  • Emergency plumbing
  • Commercial plumbing
  • Drain cleaning
  • Toilet repair
  • Water heater installation

Informational keywords:

  • When to call a plumber
  • How to fix a leaky faucet

Geo-modified keywords:

  • Best plumbers in [city]
  • Plumbing near me

How to use plumbing keywords to grow your business

Choosing the best plumbing keywords for your business will depend on a variety of factors, such as your target audience, locations you serve, competitors, and the services or products you offer. While it’s important to know what the top trending plumber keywords are, it’s just as important to use them in creative ways following search algorithm guidelines and best practices. Strategic keyword implementation will seek out your ideal customers and lead them straight to you.

Incorporating plumbing keywords involves more than just sprinkling them randomly across your website. Here’s how you can effectively use these keywords to promote your business:

  • Plumber PPC: Pay-per-click (PPC) advertising is a form of paid advertising that allows your business to show up online almost immediately. Popular PPC platforms for plumbers to advertise on include Google Ads, Bing Ads, and Facebook Ads. For PPC, you bid on the keywords of your choosing and your ads will appear next to relevant search results. Every click will cost you money though, so choosing the right plumbing keywords to bid on is crucial for getting the most out of your advertising budget.
  • Plumber SEO: Search engine optimization (SEO) is thought of as more of a long-term growth marketing strategy for plumbers. While it’s possible to start ranking fairly quickly for relevant keywords when strategic optimization is properly implemented, SEO typically takes a little longer to climb organic search rankings (even longer when you aren’t working with an expert). There’s no cost-per-click fee when someone clicks on your website in the search results, making SEO a great option for plastic and cosmetic surgeons.

Want to find out if you’re using the best keywords for your plumbing business? Request a free PPC audit or SEO audit to find out today!

Top 31 Best Plumbing Keywords for SEO & PPC

What plumbing keywords should you be targeting? Discover the best plumbing keywords to use for PPC and SEO. Find plumbing keywords with the highest search volume and get insights into the search queries your customers use the most.
KeywordSearch VolumeCost Per Click
plumbers near me823,000$56.36
plumbing supply135,000$3.67
drain cleaner74,000$34.16
emergency plumber49,500$65.06
water heater repair49,500$50.00
plumbing companies near me40,500$55.55
plumbing services40,500$49.52
emergency plumber near me33,100$61.63
plumbing services near me33,100$51.51
plumbing companies27,100$50.16
plumbers putty18,100$1.12
plumbing tools14,800$1.76
plumbers wrench9,900$0.64
plumbing contractors9,900$35.00
drain service8,100$52.56
plumbers in my area8,100$48.49
bathtub repair3,600$11.00
drain cleaning service3,600$52.14
24 7 plumbers near me2,400$62.40
drain pipe cleaner1,900$30.59
find a plumber880$41.24
plumbing leads880$28.60
types of plumbing720$20.00
sewage cleaning260$80.00
waterless hot water heater260$5.00
plumber number170$39.30
drain and pipe cleaner70$32.20
find me a plumber70$60.05
plumbing filter50$5.00
septic to sewer50$15.00


Get a Free PPC Audit

PPC isn’t rocket science. Get actionable insights on ways you can improve your website’s search engine optimization score. Discover how well your website ranks, what drives traffic, and where improvements are needed.


Get a Free SEO Audit

SEO isn’t rocket science. Get actionable insights on ways you can improve your website’s search engine optimization score. Discover how well your website ranks, what drives traffic, and where improvements are needed.